Wedge 打造的 Bastét 牙膏品牌设计完全不合品类——也许正因此才美得出奇
Wedge’s Bastét toothpaste brand design makes absolutely no sense for its category – and perhaps that’s what makes it so utterly gorgeous
牙膏与香水瓶、剃须刷同框，镜面倒影把日化品当作梳妆台静物拍
旧版存档 · 2026-09-22 · 旧版评分 67/100
工艺一句
牙膏与香水瓶、剃须刷同框，镜面倒影把日化品当作梳妆台静物拍
来源摘要
“Nano-hydroxyapatite” isn’t exactly memorable – it takes a few tries to even attempt to figure out how to say it, and I’d wager that there aren’t too many people who can tell you what on earth it is, beyond “some sort of chemical, probably?” One thing that is memorable, however, is the brand identity for Bastét – a new oral The post Wedge’s Bastét toothpaste brand design makes absolutely no sense for its category – and perhaps that’s what makes it so utterly gorgeous appeared first on BP&O - Branding, Packaging and Opinion .
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来源：BP&O · bpando.org